Posts Tagged ‘adverts’

29

The Long Tail of Advertising Space

AdBasement.com was originally inspired by reading Chris Anderson’s book The Long Tail. It struck us that whilst the long tail of music and long tail of books etc had been firmly established on the internet - no-one yet seemed to have produced a site that harnessed the power of the web for the Long Tail of Advertising Space.

 So the idea firmly behind AdBasement.com is that small companies and individuals can bypass the big advertising agencies to buy or sell advertising space. New whacky opportunies for advertising open up. So what do mean by the long tail of advertising? Well just to get you thinking out of the box - here is our gallery of some crazy examples we have found on the web…

 Canine Advertising

Advert On Head

Cow

Vollyball Advertising

Wall

Bag

Denver Water

Web Ad Space

Boat

Got an idea for some whacky ad space you can offer?

List it on AdBasement.com

17

The power of the web has no boundaries

Although we have mostly targeted the UK audience we are getting testers signing up from all over the world. It is our growing understanding that there are businesses in other countries who would like to advertise in the UK but don’t really know where to go.

Adbasement.com will have the power for buyers of advertising space from all over the world to search and find space for sale across the UK, locally and nationally.

So our tip is, if you are looking for the opportunity to increase sales and want to tap into a new target audiences, then join in beta testing of Adbasement.com. Who knows where it might lead?